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A Subsidiary of TCG Collective - AAPI-Focused Marketing
​At 42nd Parallel, we’re bold, seasoned, and deeply connected. Our strength lies in creating culturally relevant, innovative strategies that resonate. With every project, we bring a fresh perspective and reliable insights, crafting high-impact solutions to authentically engage with the Asian American market. Discover the difference that true cultural expertise can make in your brand’s story.
42nd Parallel Mission
Celebrate Asian American culture, empower brands to authentically connect with this vibrant demographic, and highlight the invaluable contributions of Asians and Asian Americans in the U.S.
42nd Parallel Vision
Imagine a world where the rich diversity of Asian America is fully understood and embraced, where the marketing industry values and authentically represents this influential demographic, and where brands consistently engage with the Asian American story.
Ready To Take The Next Step?
Let's Connect.
Nancy Shen, Vice President
THE CHICAGO GROUP COLLECTIVE
1016 W Jackson Blvd, Chicago, 60607
Office: (312) 957-7601
@tcgcollective
#THISISTCG
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